Portage County , Wisconsin
Population: 70,375 residents · 2023 Census ACS
Income $73,284 Home $230,400 Rent $903/mo
Page updated: · Data vintage: CDC PLACES 2023 · FEMA NRI v1.20
Across 70,375 residents, Portage County tracks on the more affordable end of national norms — useful as a comparison anchor for Wisconsin and neighboring counties alike.
$73,284
Median Income
household
$230,400
Home Value
median
$903/mo
Monthly Rent
median gross
N/A
Unemployment
rate
Income & Housing
| Median Household Income | $73,284 |
| Per Capita Income | $39,476 |
| Poverty Rate | 10.2% |
| Median Home Value | $230,400 |
| Median Gross Rent | $903/mo |
| Owner Occupied | 69.3% |
| Renter Occupied | 30.7% |
Demographics & Education
| Total Population | 70,375 |
| Median Age | 38.1 yrs |
| Bachelor's or Higher | 33.7% |
Health Outcomes
CDC PLACES 2023 · % of adults
36.5%
Obesity
8.7%
Diabetes
12.8%
Smoking
29.0%
High Blood Pressure
24.6%
No Physical Activity
24.6%
Depression
34.7%
Insufficient Sleep
76.1%
Annual Checkup
Natural Hazard Risk
FEMA National Risk Index · county-level scores
Overall risk score: 62.7 · 63th national percentile
🌪️ Tornado
70.20
🔥 Wildfire
32.35
❄️ Winter Storm
55.28
🌍 Earthquake
17.05
☀️ Drought
18.32
Thinking of moving to Portage County?
Use our salary calculator to see what income you'd need to maintain your lifestyle.
Open Cost of Living Calculator →