Cost of Living in Ashland, WI

Population 7,884 · Wisconsin · Data vintage 2023

53
Cost Index
(100 = US avg)
Page updated: · Data vintage: 2023 ACS 5-Year
Sources: Census ACS·BLS·NOAA·EPA·Zillow · Methodology

Ashland sits on the smaller end of the Wisconsin city distribution. That scale shapes the housing market, the labor pool, and the services available to residents in ways the data below makes visible. A poverty rate near 24% adds context to the income figures — well above the US average, and worth factoring into any comparison with cities on the coasts or in the Rockies.

Ashland lies roughly 155 miles northeast of the nearest major metro, St. Paul — close enough that regional housing and labor patterns are shaped largely by the larger market. Median home values run roughly 42% lower than St. Paul's $280,000.

Cost Overview

Housing 53
Rent 53

Scale: 100 = US national average. Green < 90, Red > 110.

About the Cost of Living in Ashland

The median home value in Ashland is $162,200 — 47% below the national median of $305,000. Median rent runs $697/month, 47% lower than the national median of $1,314/month. The median household income of $49,258/year is 34% lower than the US median of $74,580. The local unemployment rate is 4.7%, below the national average of 4.8%. Wisconsin's top state income tax rate is 7.7% and the combined sales tax is 5.4%. The climate averages highs of 51.9°F and lows of 31.0°F. Overall, Ashland has a cost of living index of 53 versus the US average of 100, meaning it is 47% less expensive.

🏠 Housing

Median Home Value
$162,200
47% below avg
Zillow Home Value
$188,632
Zillow ZHVI
Median Rent
$697/mo
47% below avg
Price-to-Rent Ratio
19.4x
Favors buying
Property Tax Rate
1.7%
Effective rate

HUD Fair Market Rents by Bedroom

Studio
$712
1 BR
$781
2 BR
$997
3 BR
$1,290
4 BR
$1,448
Owner-occupied 60.0%
Renter-occupied 40.0%

💰 Estimated Monthly Budget

Rent median rent
$697
Groceries national estimate
$400
Utilities local estimate
$88
Transportation local gas prices
$126
Estimated Total $1,311/mo

Estimates based on median data and national averages. Actual costs vary.

🛒 Food & Groceries

National BLS average prices (2023). Local prices may vary.

🥚
Eggs (dozen)
$0.548
🍞
White Bread (lb)
$1.912
🥩
Ground Beef (lb)
$5.61

🚗 Transportation

Avg Commute
14.4 min
47% below avg
Gas Price
$3.145/gal
0% below avg
Work From Home
8.1%

Commute Mode

Drove alone
72.6%
Carpooled
7.0%
Public transit
1.3%
Walked
8.5%
Bicycle
1.5%
Work from home
8.1%

Utilities

Electricity
$0.176/kWh
0% below avg

📋 Taxes

State Income Tax 7.7%
Total Sales Tax 5.4%
State rate 5.0%
Avg local rate 0.4%
Property Tax 1.7%

💼 Income & Employment

Median Household Income
$49,258
34% below avg
Per Capita Income
$29,817
Unemployment Rate
4.7%
2% below avg
Poverty Rate
24.1%
Labor Force Participation
62.5%

🎓 Education

Bachelor's degree+ 16.9%
Graduate degree 8.9%

👥 Demographics

Median Age 40.2
Male median age 38.5
Female median age 41.8

🌤 Climate

NOAA 1991–2020 Climate Normals

Avg High
51.9°F
Avg Low
31.0°F
Annual Precip
27.9"
20° 40° 60° 80° JFMAMJJASOND High Low Precip
Month JanFebMarAprMayJunJulAugSepOctNovDec
High °F 222738516473797769554028
Low °F 6818293949555346352513
Precip" 0.640.701.122.263.453.923.933.443.032.831.550.98

💨 Air Quality

EPA AQS 2023 — county-level monitoring data

Median AQI 40 — Good
74.5%
Good air days/yr
115
Max AQI recorded
156
PM2.5 days
209
Ozone days

🏫 Schools

NCES CCD 2019 — public school district data

87%
4-Year Graduation Rate
14.8:1
Student-teacher ratio
7
Public schools
2,095
Total enrollment

Frequently Asked Questions

What is the cost of living in Ashland, WI?

Ashland has a cost index of 53 (100 = national average). It is 47% below the national average.

What is average rent in Ashland, WI?

The median gross rent in Ashland is $697 per month based on 2023 Census data.

What is the average home price in Ashland?

The median home value in Ashland is $162,200 according to Zillow and Census data.

What is the median income in Ashland?

The median household income in Ashland is $49,258 per year (2023 ACS 5-year estimates).

What is the sales tax in Ashland, WI?

The combined state and local sales tax rate in Ashland is 5.4%. The Wisconsin state income tax top rate is 7.7%.

Is Ashland, WI affordable?

Yes, Ashland is generally considered affordable, with a cost of living index of 53 — about 47% below the US national average of 100.

What is the weather like in Ashland?

Ashland has average high temperatures of 51.9°F and average lows of 31.0°F. Annual precipitation is 27.9". Data from NOAA 1991–2020 Climate Normals.

Ashland at a Glance

Population
7,884
Median Income
$49,258
Home Value
$162,200
Median Rent
$697/mo
Unemployment
4.7%
Avg High Temp
51.9°F
Sales Tax
5.4%
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